MOTION STUDY / 04

Be different.

An old TV
opens into 3D.

CUT 04 / FOR REVIEW

A TV transformation and three projects in 24 seconds.

Monochrome television displaying Business as usual and three identical cards — 01Business as usual.

The same television unfolded into colored glass, separated frame sections and dimensional lettering — 02Be different.

The cabinet opens, flat cards gain depth, and the lettering moves out in front of the screen. We rendered the transformation in Blender and followed it with three separate project shots.

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